We’ve built a collective of people and talent to do one thing; Turns Heads. For us, that means creating work that gets noticed and brands that get adored. And for 17 years, we’ve had an overwhelming urge to do that. To build an independent, fullservice creative agency where every brief, campaign and person is equal parts common sense and wonder. To lay a foundation for the work and a path for our clients, and in the process, change perceptions, change behaviour, and change the rules.
What does independence mean for you? It means your life, career, and growth won’t be dictated by the vagaries of New York or account shifts in Kuala Lumpur. Your contributions will be seen, noted, and celebrated by the hands-on ownership right here. And it means we can make the decisions that matter to you, with you.
That independence allows us to adapt, adopt, and never think a certain way but rather, any way. And at the heart of every idea, campaign, or experience we create, is always the drive to Turn Heads.
If anything you just read resonates, drop us a line, we’ll find a place for you.
Client & Account Management
Key account service support and day-to-day liaison. Developing strong, professional relationships with client – thoroughly learning their business and providing trusted support, and helping to identify client growth opportunities
Focus of work is email campaigns as well as other channels – direct mail, collateral, and video
Defining objectives for the account, and managing and leading internal and external partners to deliver against those objectives, communicating client issues to the Group Account Director (GAD) when appropriate
Accountable for the execution and quality control of projects from development of creative brief to project completion on schedule and within budget
Assist project managers in the development of project estimates and schedules, and management of estimate and schedule through to project completion
Management of junior team members and ensure that FUSE delivers the highest standards in leadership, insight, creativity, delivery and spirit
Support the GAD with:
development of an optimal plan for team structure, resource deployment and training/skill development to support account performance standards, client organic growth objectives and overall agency profitability goals
creation and updates of annual and monthly revenue forecasts and review of weekly efficiency reports by project
Email Marketing Campaigns
Develop and execute email marketing strategies aligned with client objectives and target audience.
Collaborate with clients and internal teams to define campaign goals, messaging, segmentation, and timelines.
Content Creation & Optimization
Coordinate with creative team to write compelling, relevant, and effective email copy that drives engagement and conversion as well as design email templates that are visually appealing and responsive.
Ensure all email campaigns comply with relevant legal and industry standards (CASL, PIPEDA etc.).
Set up and optimize email creative development workflows to ensure efficient delivery of campaigns, based on email best practices
Conduct ongoing competitive analysis to stay informed on industry trends
Reporting and Client Communication
Prepare and deliver regular performance reports to clients, highlighting key metrics, insights and strategic recommendations.
At least five years of relevant industry experience, especially email marketing
Client-facing experience, preferably in financial services
Comfortable with assisting the development of email strategy and the management of the email creative and production processes
Knowledge of email marketing best practices, compliance and industry trends
High-level experience of email marketing platforms/CRM systems, with preference for Salesforce
Working knowledge of direct mail and print production processes preferred but not mandatory
Strong analytical skills with the ability to interpret and leverage data for decision-making
Comfortable leading presentations with senior client representatives and senior marketing peers, presenting creative concepts and explaining critical data and insights
Demonstrated people management skills–particularly in coaching and mentoring, and managing junior employees
Strong listening, communication (oral and written) and client service driven expertise
Ability to multi-task multiple projects and take on large volume, all with strong attention to detail
A self-starter who can prioritize and organize numerous demands with quick turnaround using strong time management and above-average interpersonal/service-based skills
Proficient in Keynote and all MS Office programs with an emphasis on Excel
FUSE Create is an equal opportunity employer. If you are contacted for an interview and require accommodation during the interviewing process, please let us know.