Skip to Content

Fraud Alert: Employment scam involving FUSE Create. We will NEVER ask for payment in exchange for employment.

AIR MILES' Carousel of Dreams.

AIR MILES Brand Launch encouraged collectors to dive into a world full of gravy. The brand spot, which took place on a plane, touted the luxuries of getting onboard. Well, we delivered those extras IRL via The Carousel of Dreams. Housed at YDS, the 40ft baggage carousel became our biggest ever activation delivering luggage and all the extras (in the form of collector perks and prizes) that came with it.

  • Experiential
  • On-premise Activation
  • Concept & Execution


11 M



visitors in 16 hours

38.8 %

Conversion rate
(new card signups)