Ideas + Happenings

You need that 9:16. That 4:5. And that 1:1.   If you’ve worked in advertising over the past decade, you’re probably familiar with those…
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You walk into a room and anything you can imagine is there inside it. This is what the Metaverse is on the highest level,…
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Every brand has one. They’re the voices behind the brand, big or small. Community Managers have a lot of sh*t thrown at them because…
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It’s a pretty hot debate among marketers today: do influencers even matter? As people were home more often due to the pandemic, this meant…
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My father was a great storyteller. At the time, I didn’t know how he had us kids captivated by his narrative. Be it a…
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The COVID-19 pandemic has wreaked havoc on marketing budgets for the better part of a year with brands having to freeze or redirect spend…
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Jingles. Remember those? When’s the last time you heard one? I, for one, have no idea. I’m sure I’ve heard one…sometime in the last…decade…or…
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I had two degrees, a scholarship and an internship under my belt and still couldn’t land a job in advertising. In my mind, being…
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Whenever you’ve been shopping for real estate, or merely just talking about it with friends, you always hear the word “location” in phrases. A…
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We’ve always thought advertisers are great under pressure, but this pandemic has shown us just how much we can handle lately. The unofficial one-year…
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