Ideas + Happenings

Dogs. We love ‘em. And they love us. And speaking on behalf of all dogs around the planet, it’s safe to say they’ve not…
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Over the last year, we at FUSE Create have been figuring out how to bring our experiential business digital, and to say we’ve learned…
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My father was a great storyteller. At the time, I didn’t know how he had us kids captivated by his narrative. Be it a…
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Clients keep asking us about the impact new streaming “channels” like Netflix and Amazon Prime are having on traditional TV viewing. These inquiries are…
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Another year means another year of virtual graduations. While we loved helping Trent University celebrate their graduating class two years in a row, it’s…
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The COVID-19 pandemic has wreaked havoc on marketing budgets for the better part of a year with brands having to freeze or redirect spend…
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Jingles. Remember those? When’s the last time you heard one? I, for one, have no idea. I’m sure I’ve heard one…sometime in the last…decade…or…
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I had two degrees, a scholarship and an internship under my belt and still couldn’t land a job in advertising. In my mind, being…
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Whenever you’ve been shopping for real estate, or merely just talking about it with friends, you always hear the word “location” in phrases. A…
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While working through a client segmentation analysis recently, some of the new data points captured our attention. Two social platforms, specifically Facebook and YouTube,…
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