Ideas + Happenings
Unconventional TikTok Marketing Strategies
TikTok can be an intimidating social media platform for a business. With new trends hitting the Discover page daily plus “cancel culture” circulating the…
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The World of In-Game Advertising
For all the Honour of Kings and Pokémon GO addicts out there, you might be familiar with in-game advertising. In the middle of the…
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Why We Love Ossington
Let’s get one thing straight, we <3 our new home! After 6 months, it’s safe to say that we’ve officially settled into our new…
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Creators vs. Influencers. What’s the difference?
Speaking with any social media expert or community manager, you’ll hear terms like “creator” and “influencer.” And while you may assume that they’re interchangeable,…
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Wellness and the employee experience
As an advertising agency, the employee experience has always been a part of our charm. Creating a culture that inspires creativity, attracts the best…
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Argument for Aspect Ratios (And Taking Social Seriously)
You need that 9:16. That 4:5. And that 1:1. If you’ve worked in advertising over the past decade, you’re probably familiar with those…
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FUSE Create has moved homes
Big news: We have officially moved out of the home that we’ve had since September 2003. It’s a scary thing – 379 Adelaide Street…
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What the F is Metaverse?
You walk into a room and anything you can imagine is there inside it. This is what the Metaverse is on the highest level,…
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Did the Universal Ad Unit Just Shift?
While working through some data for a client recently, the media team noticed something interesting. It looks as though the universal ad unit may…
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10 DO’s & DON’Ts in creating an agency culture that thrives, and wins.
In less than three years, we took FUSE Create from off the radar, to being one of the top three small agencies in Canada….
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