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By Steve Miller · Sep 9, 2021

Presenting is Storytelling

My father was a great storyteller. At the time, I didn’t know how he had us kids captivated by his narrative. Be it a…
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By Luke Moore · Aug 26, 2021

SVOD, TVOD, BVOD, PVOD, OMGVOD – What does it all mean?

Clients keep asking us about the impact new streaming “channels” like Netflix and Amazon Prime are having on traditional TV viewing. These inquiries are…
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By FUSE Create · Jul 20, 2021

Graduation: The State of the Industry

Another year means another year of virtual graduations. While we loved helping Trent University celebrate their graduating class two years in a row, it’s…
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By Theo Southworth · Jul 9, 2021

Branding at the 2021 Summer Olympics

The COVID-19 pandemic has wreaked havoc on marketing budgets for the better part of a year with brands having to freeze or redirect spend…
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By FUSE Create · Jun 16, 2021

Where Have All The Jingles Gone?

Jingles. Remember those? When’s the last time you heard one? I, for one, have no idea. I’m sure I’ve heard one…sometime in the last…decade…or…
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By Patrice Pollack · May 26, 2021

Awards Aren’t Everything

I had two degrees, a scholarship and an internship under my belt and still couldn’t land a job in advertising. In my mind, being…
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By FUSE Create · May 11, 2021

The Future of Retail Is Here

Whenever you’ve been shopping for real estate, or merely just talking about it with friends, you always hear the word “location” in phrases. A…
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By Luke Moore · Apr 20, 2021

Social is #1 With a Bullet

While working through a client segmentation analysis recently, some of the new data points captured our attention. Two social platforms, specifically Facebook and YouTube,…
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By FUSE Create · Apr 5, 2021

6 Ways to Help You De-Stress

April is Stress Awareness Month and while most of you are probably thinking you’ve been celebrating stress month since March 2020, April is THE…
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By FUSE Create · Mar 22, 2021

It’s Been 1 Year of COVID

We’ve always thought advertisers are great under pressure, but this pandemic has shown us just how much we can handle lately. The unofficial one-year…
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