Ideas + Happenings
Category:
Sort by:
During this crisis, cannabis marketers should stay the course
During this unprecedented crisis, the industry needs to continue to responsibly promote the health benefits of safe and sensible use of cannabis, but also have an eye on consumer behaviour.
Read More
It’s not always easy, but let’s focus on the good in these difficult times
This past weekend, I experienced two emotional extremes of coping with 21 days of a global pandemic that has everyone on edge. The high…
Read More
The meaning of “meaning” in brand marketing
The hot topic for all brand marketers this year is aligning your brand to a purpose. Our job as marketers is to do something…
Read More
Women, it’s time to champion each other
Michelle Williams said it best at the Golden Globes: “Women, 18 to 118, when it is time to vote, please do so in your…
Read More
Introducing FUSE Create
After 17 years, on May 5th 2020, what was previously “Fuse Marketing Group” and “Fuse Live”, two independent brands, became wholly FUSE Create – one cohesive brand. Where…
Read More
